Campaign types

ITONICS Campaigns offers you two basic approaches on how to set up new campaigns. The campaign type depends on the organisational settings you are running the campaign for.


Top-Down Campaign (campaign-centric)
This campaign type is based on a step-by-step process, where submissions are filtered out from one phase to the next until the best submission/s reach/es the final phase.

Bottom-Up Campaign (submission-centric)
All phases of this campaign type are active at the same time and submissions can evolve and can be moved in every phase available.

Please note that the terms "challenge" and "campaign" are being used interchangeably.
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