Rating criteria can include general characteristics, such as maturity or disruptiveness, and company-specific parameters, like cost-saving potential, internal know-how, or implementation risk. When choosing specific criteria, think of your company’s focus.
Here’s how ITONICS defines different types of rating criteria:
Trend rating criteria
Business Relevance: How relevant is this trend for your business.
Time to Market Impact: Estimated time for this trend to actively impact selected industry.
Disruptive Potential: Disruptive potential (threat) of this trend to fundamentally change the current business.
Market Potential: Level of potential to open up new markets or serve future target groups by addressing this trend.
Internal Know-How: Level of internal expertise in terms of capabilities and resources to address this Entity.
Strategic Fit: The degree of your strategy currently being aligned with this trend.
Need for Action: Level of need for action to actively address this trend and build-up capabilities.
Technology rating criteria
Technology Readiness Level (TRL): Knowledge-based standard and shorthand for evaluating a technology or invention’s maturity.
Time to Market Readiness: Forecast of the time to market when the technology reaches market readiness. This is the expected time this technology reached TRL 9.
Business Relevance/Business Impact: Estimated level of impact on our current products, services, processes, or corporate components.
Business Model Fit: Strategic alignment of the technology to the business model.
Business Potential: The estimated potential to open up new markets or serve future target groups by applying this technology.
Internal Know-How: Internal level of expertise in terms of capabilities and resources to apply or develop this technology.
Disruptive Potential: The likelihood of whether the technology can render an existing market and value network obsolete.
Application Scope: The likelihood of the technology to generate value through multiple different applications.
Need for Action: Level of need for action to actively act on this technology and build-up capabilities.
Internal Status: Internal status on how to proceed with this technology.